Soal nomor 10:
Stimulus:
The Rise of E-commerce
E-commerce, or electronic commerce, has revolutionized the way we shop and do business. It involves buying and selling goods and services over the internet. Over the past two decades, e-commerce has grown exponentially, largely driven by the increasing accessibility of the internet and the widespread use of smartphones. In 2023, global e-commerce sales reached approximately $5.8 trillion, a significant increase from the previous year. This growth is projected to continue, with forecasts suggesting sales could exceed $8 trillion by 2026.
One of the biggest advantages of e-commerce is its convenience. Consumers can browse and purchase products from anywhere at any time, without the need to visit a physical store. This 24/7 accessibility is a major factor in its popularity. Popular e-commerce platforms include Amazon, eBay, and local marketplaces like Tokopedia in Indonesia. These platforms offer a vast variety of products, from electronics and clothing to groceries and home goods, often at competitive prices.
However, e-commerce also presents challenges. Cybersecurity is a major concern, as online transactions require sensitive personal and financial information. Businesses must invest heavily in secure payment gateways to protect their customers. Another challenge is logistics and shipping. Ensuring timely and cost-effective delivery of products to customers, especially across long distances, is a complex operation. Customer service also plays a crucial role; businesses must handle returns and complaints efficiently to maintain a good reputation.
Despite these challenges, the future of e-commerce looks promising. Innovations in technology, such as augmented reality (AR) for virtual product try-ons and artificial intelligence (AI) for personalized recommendations, are set to further enhance the online shopping experience. This ongoing evolution solidifies e-commerce's position as a dominant force in the global economy.
What kind of products are available on e-commerce platforms, based on the text?
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